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Tech-Savvy Steve
PersonaID:
1
PersonaName:
Tech-Savvy Steve
Age Range:
25-34
Gender:
Male
City:
San Francisco
State:
CA
Industry:
Technology
Occupation:
Software Engineer
Income Range:
$100,000 - $120,000
Education Level:
Master's Degree
Marital Status:
Single
Family Size:
1
Favorite Brands:
Apple | Google | Tesla
Shopping Preferences:
Online Only
Digital Usage:
Heavy
Social Media Platforms:
Twitter|Reddit
Communication Preference:
Email
Goals:
Career Advancement
Challenges:
Work-Life Balance
Values:
Innovation|Efficiency
Personality Traits:
Analytical | Introverted
Life Stage:
Professional
Buying Motivation:
Latest Technology
Buying Concerns:
Privacy
Brand Loyalty:
High
JTBD:
Streamline Daily Tasks
Socio Economic Indicators:
Urban | Tech Industry
Spirituality Interest Level:
Low
Health Wellness Interest:
Moderate
Environmental Consciousness Level:
High
Eco-Friendly Emma
Age Range:
30-39
Gender:
Female
Occupation:
Environmental Scientist
Industry:
Environmental Services
City:
Portland
State:
OR
Personality Traits:
Empathetic | Outgoing
Buying Motivation:
Environmental Impact
JTBD:
Make Ethical Purchases
Life Stage:
Family Planning
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Health-Conscious Hannah
Age Range:
28-36
Gender:
Female
Occupation:
Nutritionist
Industry:
Healthcare
City:
Austin
State:
TX
Personality Traits:
Caring | Detail-Oriented
Buying Motivation:
Health Benefits
JTBD:
Improve Overall Wellness
Life Stage:
Family Planning
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Corporate Carla
Age Range:
35-44
Gender:
Female
Occupation:
Financial Analyst
Industry:
Finance
City:
New York
State:
NY
Personality Traits:
Ambitious | Driven
Buying Motivation:
Quality|Brand Reputation
JTBD:
Simplify Financial Management
Life Stage:
Professional
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